Brentford director of football Rasmus Ankersen says FC Midtjylland will also get a slice of the Premier League pie if the Bees can achieve promotion.
Newcastle sent scouts to watch Brentford winger Said Benrahma in action against Middlesbrough on Saturday as they ponder a summer move.
Brentford have completed the double signing of Oxford United’s Tarique Fosu and Shandon Baptiste.
Leicester City edged through to the fifth round of the FA Cup as they secured a 1-0 victory over Brentford at Griffin Park.
Leicester City will be without key striker Jamie Vardy for Saturday's FA Cup fourth-round tie at Brentford but Brendan Rodgers will name a strong line-up.
After another round of midweek Premier League fixtures, it is back to the FA Cup this weekend as the remaining teams compete for a place in the fifth round.
Owners can often be too quick to pull the trigger when it comes to sacking managers, but these three individuals show a bit of faith can go a long way.
There certainly appears to be a feel-good factor surrounding Brentford at the moment with head coach Thomas Frank having signed a new deal.